This is a website about what I like: Pretty things that do stuff. That is why I spend my time coding design and designing code. And I take photos, too.
This is a website about what I do. I hope you enjoy looking around. I certainly enjoyed making it.
Go on, explore.
Trakken Web Services GmbH
I am a web analytics consultant. I lead a number of projects for well-known clients, starting with requirements analysis, a tool selection process and technical implementation support. I also assist clients in turning the analysis data into actual conclusions. In addition, I develop internal tools and help shape Trakken's web analytics tool TrakkBoard. Since 2010.
Glutenfreiheit.org
Glutenfreiheit is an online health platform I founded with a friend to help celiacs. I am responsible for product design and development. The platform has grown a lot over time and we added features such as a price comparison for products by accessing e-commerce APIs and held numerous sweepstakes by building on marketing via social media. Since 2010.
Freelancer
As a self-employed freelancer I focus on web development and design, but also take interest in photography, print design and analytics consultancy. I have worked for numerous companies on a per-contract basis and worked with many clients directy. Photography projects have also taken me to Morocco and Portugal. Since 2001.
Selected Past Projects
In the past years I have worked on media consultancy projects for companies including Deutsche Telekom AG, Gruner+Jahr / Mondadori, and betterplace.org. During these projects, I worked directly with the companies to develop new product ideas, set up marketing plans and build new tools.
In 2009, during an internship at stern.de GmbH I developed a business model for content licensing and a mobile strategy for the news site. I also built several internal tools, for example to support SEO monitoring.
In 2006, I worked on social bookmarking site Mister Wong during its early days at construktiv GmbH. In that time I also helped to work on the company's traffic monitoring tool Trafficmaxx and built the client-side Javascript code.
In 2005, I joined forces with photographer Eva Scheermesser and founded Cherry Tree Pictures. For two years we offered all sorts of media services from print design to photography and online marketing.
MBA in Media Managment at the Hamburg Media School, 2008 to 2010, Master thesis on User Innovation for SaaS
Bachelor of Science in Digital Media at the University of Bremen, 2005 to 2008, semester abroad at the Queensland College of Arts in Brisbane, Bachelor thesis on media asset management
I have project management experience, mostly for web-based products.
I am equally passionate about good design and elegant code.
I designed and developed a variety of websites and tools.
I use web analytics as a means to improve user experience.
Founding two companies provided me with entrepreneurial experience.
Whenever possible, I dive into typography and photography.
Backend programming via PHP, Node.js, Ruby, and various CMS and frameworks
Frontend development with HTML5, CSS3 and JavaScript, as well as jQuery, LESS, etc.
Database integration of MySQL and MongoDB
API interaction, mostly OAuth via XML or JSON, e.g. Amazon, Facebook, Google Analytics
Interface design with Adobe Fireworks and Photoshop
Version control with Git and Subversion
Web analytics via Google Analytics, Omniture SiteCatalyst, Coremetrics, etc.